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London fashion week is bought to you by the British Fashion Council with some of the help coming from Department for business, skills and innovation, it is sponsored by Mercedes Benz and attracts huge media attention not only for the stunning fashion collections that are presented but for the large amount of celebrities that attend and take seats in the lucrative front rows of the runway shows. ecommerce fashion photography
London fashion week was started in 1984 and has gone from strength to strength, it is attended by as many as 5000 people press type people and possible buyers. London Fashion Week is a retail focused event, many of the collections presented in the catwalk shows are very easily transferred to the high street. ecommerce fashion photography
All on scheduled catwalk shows which are typically shown by the largest fashion houses and most famous designers are held at Somerset House in the court yard where the catwalk is set up and shows take place. Many of what are known as the off scheduled cat walk shows which are collections presented by lesser known fashion houses and designers are held in various other venues across London but this does not make them any less popular than the shows held at Somerset House.
London fashion week is now as popular and highly regarded as the fashion weeks that are held in New York, Milan and Paris.